The Role of User Experience in Web Design
By Alexis Miller Every business has a website these days, but not all websites are created equal. With people spending more time than ever online, excellent user experience is crucial…
Cultural Nuances in Advertising: Exploring Asian, European, and American Styles
By Alexis Miller Advertising is a powerful tool that transcends borders, connecting businesses with consumers and shaping our perception of products and services. However, each culture has its own distinct…
Why Video Marketing is Essential for Your Business
By Alexis MillerVideo marketing has become an essential tool for businesses to connect with their audiences and boost their online presence. In today's fast-paced digital world, video content can help…
Hieroglyphics, Infographics, Memes, GIFs and Emojis: A Brief History
By Alexis Miller Many of us think of hieroglyphics as an ancient or even dead language. But is that really accurate? In many ways, humans use modern-day hieroglyphics every day…
5 Tips for Creating Visually Appealing Graphics for Social Media
Creating visually appealing graphics for social media is an essential part of any successful social media marketing campaign. The graphics used on social media should be eye-catching, informative, and most…
Crystal Peak wins UpCity award for third consecutive year
Crystal Peak was honored with the "Local Excellence Award: Colorado Springs" by UpCity in April 2023. With over 37 years of experience, Crystal Peak Design creates digital and print solutions for their customers that not…
What Small Businesses Need to Know About Marketing vs. Advertising
By Alexis Miller Marketing and advertising are two terms that are often used interchangeably, but they actually refer to different aspects of a company's promotional efforts. Understanding the differences between…
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