Key Holiday Marketing & Advertising Trends for 2023
By Alexis Miller The holiday season presents a unique opportunity for small businesses to capitalize on increased consumer spending and engagement. To make the most of this festive time, let's…
The Battle of Words: Human Writers vs. Artificial Intelligence
By Alexis Miller In the ever-evolving landscape of content creation, the emergence of artificial intelligence (AI) has sparked a debate over whether it can replace human writers. While AI-powered content generation…
5 Marketing Trends No Longer in Use
Marketing is an ever-changing landscape, and what was once effective may no longer be relevant today. As such, it's essential to keep up with the latest trends and techniques to…
Do Small Businesses Need a TikTok Channel?
By Alexis Miller It’s no secret that the app TikTok is one of the most popular social media platforms in the world. What started off as a way for people…
Why Video Marketing is Essential for Your Business
By Alexis MillerVideo marketing has become an essential tool for businesses to connect with their audiences and boost their online presence. In today's fast-paced digital world, video content can help…
Hieroglyphics, Infographics, Memes, GIFs and Emojis: A Brief History
By Alexis Miller Many of us think of hieroglyphics as an ancient or even dead language. But is that really accurate? In many ways, humans use modern-day hieroglyphics every day…
5 Tips for Creating Visually Appealing Graphics for Social Media
Creating visually appealing graphics for social media is an essential part of any successful social media marketing campaign. The graphics used on social media should be eye-catching, informative, and most…